We all know that in today’s fast-paced digital age, it’s not just about face-to-face encounters anymore. People now form opinions within seconds of seeing your image, and this is happening before they even meet you in person! You can see why your professional headshot matters and is an investment that is well worth your time and money.
But when is the best time to get your headshot? Is there a better time of year? Let’s go over the optimal times of year to schedule a headshot session.


Year-End Tax Benefits
There’s not too much time left in the year, and taxes might be the last thing on my mind, but one compelling reason to schedule your professional headshot session in 2023 is the potential tax benefits. Most professionals can write off headshot expenses as a legitimate business expense, which can help reduce your overall tax liability (but please consult with your tax professional!).
By investing in your personal brand through updated headshots, you not only enhance your professional image but also enjoy the financial benefits that come with it.

Start the Year Strong
The beginning of a new year is an excellent time to update your professional image. It’s a fresh start, and by getting your headshots done early, you set a positive tone for 2024. Whether you’re planning to switch jobs, launch a new business venture, or simply refresh your online presence, having updated headshots at the start of the year can give you the confidence and professional edge you need!



It’s Always the Right Time!
For those concerned that they may have missed the optimal timing for professional headshots, fear not. It’s never too late to schedule a session. Whether it’s January or June, having updated headshots is a valuable investment. Plus, updating your professional social media with a new headshot is a conversation starter any time of year.
You can even plan multiple brand sessions throughout the year to keep your image fresh and in line with any personal or professional developments.


Professional Headshot Photographer in Oconomowoc, WI
The best time for professional headshots is now! Your success is my success. To me, a headshot is much more than a simple photograph of your face – it’s a powerful tool that can make a genuine connection with people before you’ve even met them. That’s the kind of empowerment a great headshot can offer.
Get in touch with me today to get started!
Downtown Oconomowoc Professional Headshot Day
At Julie Collins Photography, we decided to make professional headshots even easier with our JCP Headshot Events. Our Headshot Event takes place once per quarter, with only five spots available at each event. This headshot experience enables us to provide a luxurious, stress-free experience, with hair and makeup included. Please check here for our upcoming headshot day and secure your spot.